Guwahati: The Dubai-based Landmark Group's Max Fashion brand has opened its third store in Guwahati, showcasing its commitment to expanding its presence in the city. The new store, covering 15,583 square feet across the Ground and 1st floors, aims to offer a unique shopping experience to fashion-conscious people.
Rajib Mukherjee, Vice President of Max Retail, emphasized the brand's core principle of "Max Style Min Price," which remains unchanged. The store introduces the latest collections like Comic Culture and Cobalt Blue, showcasing the brand's dedication to staying updated with fashion trends and catering to a diverse range of preferences.
Mukherjee spoke to Business-Northeast, highlighting Max Fashion's international presence across 19 countries and its growing footprint in Guwahati. The company also has stores in Silchar, Jorhat, Agartala, Imphal, and Itanagar and are planning their further expansion in Northeast.
Mukherjee said that, Max Fashion's appeal spans all ages, offering products for newborns, kids, and adults, thus addressing a wide customer base.
This launch not only reflects the brand's passion for style but also the desire to provide their customers with an unparalleled shopping journey.
"We extend our heartfelt gratitude to the Guwahati community for their continued support, and we look forward to welcoming everyone to explore, experience, and embrace the world of affordable fashion at Max Fashion," said Mukherjee.
Max Fashion has a substantial global presence with over 400+ stores in 16 countries. Max, a division of Lifestyle India Pvt. Ltd., opened its 1st store in Indore in the year 2006. In India, Max has more than 200 stores across 80 cities. Max is currently growing at a 35% CAGR year on year.
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