BYJU’S has announced Lionel Messi as the first global brand ambassador of social impact arm, 'Education For All'.
The company is in sync with the expanding global footprint of BYJU’S. It has taken the aim of making education accessible, equitable, and affordable for all.
The prime agenda behind making the Messi the brand ambassador is that the brand believes he will be an ideal mentor for hundreds of millions of young people around the world through his unwavering work ethic, study of the game, and love for learning.
In an official statement, BYJU's said that Messi played for Paris Saint-Germain and captains the Argentinian football team. He has signed an agreement with BYJU's to promote the cause of equitable education.
According to a report published in the Mint, BYJU'S co-founder Divya Gokulnath said, "We are honored and excited to collaborate with Lionel Messi as our global ambassador. He rose from the grassroots to become one of the most successful sportspersons ever. That is the kind of opportunity that BYJU'S Education For All (EFA) wants to create for the nearly 5.5 million children it currently empowers. No one represents the power of enhancing human potential more than Lionel Messi."
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