Guwahati: Ajanta Shoes, the 66-year-old legacy footwear brand, has introduced the first ‘made in India’ smart shoe, the Navigator, which arguably is the biggest disruptor in the domestic footwear industry so far.
The smart shoe is inspired by artificial intelligence (AI) powered by gyroscopic technology. Navigator, alongside an athleisure line titled Impakto, was also showcased in the presence of ace cricketer Sourav Ganguly and Sagnik Banik, MD of Ajanta Shoes and founder of Impakto, in Kolkata.
Speaking on the association, Mr. Sourav Ganguly, the brand ambassador of Ajanta, shared, “This is a huge technological leap for the footwear segment in India. I wish the team Ajanta a resounding success in this endeavour,” brand ambassador Ganguly.
The Navigator demonstrates leaps in the progress that has been made by Ajanta in the integration of technology and footwear. The smart shoe offers features like more accurate step tracking, workout tracking, Fall Detection, quick call dial, access to music apps and websites, and other customizations, all of which can be done by simple taps or gestures of the feet.
“Ajanta has always developed innovative product offerings over the years, driven by customer demand in response to shifts in consumer tastes and preferences. The Impakto line has been developed to inspire a common to be an athlete. This was done with an understanding of the most advanced way of shoe production. The Navigator is geared to revolutionize the footwear industry as the only smart shoe, created with predominantly Indian resources and manufactured in India,” said Banik.
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