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60 million unique viewer installed JioCinema app on IPL 2023 opening day

BNE News Desk , April 1, 2023
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New Delhi: The JioCinema app created a record for being the most installed app in a single day on the opening day of the Indian cricket league IPL 2023.

The opening day of the tournament became the most-watched event of JioCinema, with over 60 million unique viewers and a peak concurrency of over 16 million.

The total match views on Day 1 on JioCinema touched 500 million, hinting at its growing popularity in the sports streaming segment.

Earlier this year, the company announced that it would not charge the viewers anything to watch the tournament. The viewers of IPL 2023 will also be provided with a multi cam feature, allowing them to switch between multiple camera angles.

The JioCinema app will also let viewers check statistics such as score and pitch heat map on phones, while those watching on laptops or bigger screens will be able to see the information alongside the match.

However, the success of JioCinema as a sports streaming platform is not limited to the IPL season alone; millions of users had tuned in to watch the FIFA World Cup matches on the platform.

Over 110 million Indian viewers viewed Federation Internationale de Football Association (FIFA) on different digital platforms, making the country one of the highest digital viewership markets for the football World Cup.
On the final day of the FIFA World Cup alone, 32 million viewers tuned in to JioCinema.

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