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Pepperfry founder Ambareesh Murty passed away at 51

BNE News Desk , August 8, 2023
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New Delhi: Pepperfry co-founder Ambareesh Murty passed away at the age of 51 due to a cardiac arrest in Leh, Ashish Shah, Pepperfry co-founder announced in a tweet.
Tributes poured in on Twitter for the avid biker who has rode from Mumbai to Leh before as well.
Murty had an impactful journey in the business world. He started his career with Cadbury in 1996 and later moved on to Prudential ICICI AMC before entering the e-commerce and startup scene. Pepperfry, the online furniture and home goods marketplace he co-founded, became a significant player in the industry.

Studio Pepperfry, Nungambakkam | Official studio
Murty's journey from various corporate roles to entrepreneurship highlights his versatility and adaptability in the business landscape. His experience in marketing, customer service, and management roles contributed to the growth of Pepperfry and its evolution as a successful e-commerce platform. Murty started Pepperfry in June 2011 along with Ashish Shah.
Pepperfry is an online marketplace that sells home furniture and other products. The Mumbai-based startup raised its first round of capital in December 2011 from Norwest Venture Partners which cut a $5 million check.
It's also noteworthy that Pepperfry managed to attract substantial investments, which allowed it to expand its operations and compete with other players in the market. The recognition and growth of the company are a testament to Murty's vision and efforts.
His contributions to Pepperfry and the broader business community will be remembered as part of his legacy. His entrepreneurial spirit and determination will likely continue to inspire those in the startup and e-commerce sectors.
The startup competes with Home Centre, Urban Ladder, Furlenco, Wakefit and others.