Shillong: West Khasi Hills: Meghalaya Chief Minister Conrad K. Sangma officially launched 'Um Rupa Premium Mineral Water' on December 3, marking a milestone in promoting local entrepreneurship and sustainable business practices in the state's West Khasi Hills district.
According to reports, the brand, which sources its water from a local spring, stands out for its eco-conscious packaging, featuring reusable glass bottles. This initiative not only aims to provide clean drinking water, but also underscores a commitment to environmental sustainability, setting an example for other local businesses.
The First Bottle Brand Representing Significant Leap For Regional Economic Growth
Um Rupa is the 1st and leading local bottled water brand in the District
(Image source- Instagram)
As per reports, Um Rupa is the first bottled water brand from the district, representing a significant leap for regional economic growth. The chief minister lauded the entrepreneur behind the venture, particularly appreciating the innovative use of glass packaging. He expressed confidence in the brand's potential to expand across the state, offering both economic and environmental benefits.
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By integrating local resources with sustainable production methods, Um Rupa serves as an inspiring model for other budding entrepreneurs in Meghalaya, fostering economic and ecological development.
FIRST Business Portal addressing the potential of business capability of North East Region.
